AJN STAFF

KOSHER foodies will have the opportunity to sample the latest products and innovations later this month.

Eskal KosherFest Australia 2010, Australian kashrut’s trade fair, will take place on Sunday, February 14 at St Kilda Town Hall, with organisers expecting around 5000 people to pass through the doors.

The exhibitors will include Australian manufacturers, importers and retailers of kosher foods and beverages.

Josh Bartak, head of the exhibition’s organising committee, said the event allows those in the industry to use their stands to demonstrate and explain the development of a particular product or company.

“KosherFest gives manufacturers, importers, distributors and retailers of kosher products the opportunity to showcase their goods in a fun, family-friendly environment.”

Organisers have added rides to entertain children, while parents and grandparents can enjoy food samples and live cooking demonstrations, Bartak said.

Organisers are emphasising the broad appeal of kosher products beyond the Jewish community, and quote figures from the Israel Trade Commission showing that the potential market for kosher foods in Australia is more than one million people.

Kosher products have attracted interest from Hindu, Muslim and Buddhist communities, as well as vegetarians, vegans and those with special dietary needs.

“This year, there is also a cheese and wine bar for consumers to rest and kibitz [chat],” Bartak said.

Among a diverse spread of 27 exhibitors this year are Fisher & Paykel, Yumi’s, Coles, the City of Port Phillip and health foods retailer Bodhi Kitchen.

KosherFest will be held at St Kilda Town Hall on Sunday, February 14, 10am-6pm.